Hispanic finance and labor glossary

Over 40 concepts defined briefly and precisely, linked to the matching calculator.

13th salary

Labor

Additional yearly salary paid in December in Ecuador. 1/12 of earnings Dec-Nov.

14th salary

Labor

School bonus equal to one minimum wage (SBU), paid March (Coast) or August (Sierra) in Ecuador.

50/30/20 rule

Finance

Personal budget method by Elizabeth Warren: 50% needs, 30% wants, 20% savings/debt.

ARR

Startups

Annual Recurring Revenue. ARR = MRR × 12. Investor preferred metric.

ATS

Tax

Ecuador SRI Simplified Transaction Annex. Monthly XML summary of purchases, sales and withholdings.

BMI

Finance

Body Mass Index: weight (kg) / height (m)². WHO normal 18.5–24.9.

Break-even point

Finance

Sales volume where total revenue equals total cost. Zero profit.

Burn multiple

Startups

Capital efficiency = net burn / new ARR. <1 excellent, 1-2 normal, >2 problematic.

Burn rate

Finance

Rate at which a company spends capital, usually measured monthly. Gross burn = total spend; net burn = spend minus collected revenue.

CAC

Finance

Average cost to acquire a new customer. Total marketing+sales / new customers.

Cash conversion cycle

Finance

Days from paying supplier to collecting from customer. Shorter = better cash flow.

Churn

Finance

Percentage of customers (or MRR) lost in a period. Customer churn ≠ MRR churn.

Compound interest

Finance

Interest calculated on principal plus previously earned interest, not only principal.

CTR

Marketing

Click-Through Rate. Clicks / impressions × 100. Creative attractiveness.

E-receipt

Tax

Invoice, credit note or withholding digitally signed and validated by tax authority before delivery.

French amortization

Finance

Payment schedule with constant installment. Early payments are mostly interest, later mostly principal.

Future Value

Finance

Worth of an amount or contributions in the future at a return rate.

Gateway fee

Finance

Percentage + fixed fee a payment gateway charges per transaction. PayPal LATAM typical: 5.4% + USD 0.30.

Gross margin

Finance

Revenue minus COGS divided by revenue. Per-sale operational efficiency.

IESS

Labor

Ecuadorian Social Security Institute. 2026 rates: employee 9.45%, employer 11.15%.

ISD

Tax

Ecuador Foreign Currency Outflow Tax. 5% on transfers abroad with exceptions.

LTV

Finance

Total revenue an average customer brings over their lifetime. Healthy: LTV ≥ 3× CAC.

Magic number

Startups

Quarterly ARR growth / prior quarter S&M cost. >1 healthy commercial efficiency.

Markup

Finance

Profit over cost: (price − cost) / cost. Different from margin (over price).

MRR

Finance

Normalized monthly recurring revenue for a subscription business. Excludes one-time revenue.

Net margin

Finance

Profit after all costs (direct + indirect + tax) divided by revenue.

NRR

Startups

% MRR retained from existing customers including expansion, minus churn. >110% world-class.

Present Value

Finance

Today's investment needed to reach a specific future amount given a discount rate.

Reserve fund

Labor

Ecuador 8.33% of salary paid to worker or accrued at IESS from month 13 of employment.

RIMPE

Tax

Ecuador Simplified Tax Regime for Entrepreneurs and Popular Businesses. Replaced RISE in 2022.

ROAS

Marketing

Return on Ad Spend = revenue / ad spend. Not profitability.

ROI

Marketing

(Gain − cost) / cost × 100. Any investment, not only ads.

Runway

Startups

Months a startup survives at current net burn. Runway = cash / net burn.

SBU

Tax

Ecuador's unified minimum wage. 2026 ≈ USD 470. Basis for 14th salary and legal minimums.

Scorecard valuation

Startups

Pre-revenue valuation method comparing the startup against a regional benchmark via weighted factors.

Tax credit

Tax

Input VAT deducted from output VAT for monthly filing.

Unjust dismissal

Labor

Termination by employer without just cause. Generates indemnity (Ecuador Labor Code art. 188).

UTM

Marketing

URL parameters that attribute traffic to a specific campaign in analytics.

VAT

Tax

Value Added Tax. Added to goods/services price. Ecuador 15%, Mexico 16%, Colombia 19%, Peru IGV 18%.

Withholding tax

Tax

Buyer retains a tax % and remits it to authority directly. Ecuador applies for income tax and VAT per concept.

Working capital

Finance

Current assets minus current liabilities. Day-to-day operational capacity.